Amir Zinati

The best marketing agency in Vancouver for your business is the one whose size, specialty, and working style match what you actually need. Boutique agencies suit founder-led businesses that want direct access to senior people. SEO and performance specialists suit search-driven businesses. Full-service agencies suit businesses that need many channels at once. Whatever the type, the deciding question is the same: who will actually be doing the work on your account? Why "Best" Depends on Your...

Somewhere in the last year, AI stopped being a channel healthcare businesses could treat as secondary. Rater8's 2026 Patient Choice Report, based on nearly 1,000 US patients, found that among people actively searching for a doctor, 36% cited AI tools like ChatGPT and Claude as an influence on their choice. Google search came in at 34%. Doctor recommendations came in at 32%. That's the actual headline for anyone running a clinic, practice, or wellness business right now: AI didn't just catch...

Answer capsule. A marketing strategy is the set of choices you make about who you serve, what you stand for, and why anyone should care. A marketing plan is the schedule of activities you'll run to deliver on those choices. Most founders don't have a strategy. They have a plan and call it one. The reason this matters Sit through ten "marketing strategy" presentations, and seven of them will be calendars. Posts on these days. Ads in this quarter. Three blog posts a month. A new website by Q4....